2023 Changes to Social Media

2023 Changes to Social Media

Rival IQ has released their 2023 Social Media Benchmark Report Here’s the key takeaways:  TikTok has the highest engagement rate across industries (5.69%) Facebook and Twitter post frequency is on the decline (-20%) Reels are the most engaging content type on...
A fast way to review and plan your marketing

A fast way to review and plan your marketing

The easiest way to know what to focus your marketing on. The best way to set a strategy or goals is by using a customer lifecycle perspective;Where on the customer journey process can you have the biggest impact? Let’s check out the 5 stages of the cycle and...

We’ve rebranded

We’ve rebranded. It was time for Pitstop Marketing to rebrand. Why?  We’ve had a few changes within the business, but this was not the primary reason. The truth is that the brand identity just didn’t feel like us anymore. We needed a logo that represents where the...