The magical mystery of what actually makes up Google’s Search algorithm (how Google decides to rank its search results) is something that we at Pitstop are always working on unravelling. There are many – some say 200 – different pieces to the algorithm, each with...
Coming back from the summer holidays we are often inclined to just pick up where we left off and keep on rolling. Now is a good time to pause for a moment and ensure that your marketing plan is set for the year. Here are 5 key things you need to do, right now: 1. Set...
Alice McDonald | Tuesday 12 August 2014 Facebook have made the decision to change the rules for fans of Facebook pages. Businesses will no longer be able to utilise a ‘Fan gate’ – you know, when you have to ‘like’ a page first to...
Georgi Roberts | Thursday 11th April 2013 You’ve got the last quarter of the financial year to go. Will you push yourself, your business, or your team to really achieve in this last quarter? It’s time to take a look at your marketing plan and...
Georgi Roberts | Thursday 21st February 2013 Whether you like it or not, social proof works. It’s part of our nature. If everyone else wants something, the majority of us will want it too. Even if we don’t know what ‘it’ is. Social...
Georgi Roberts | Monday 30th April, 2012 Do you break out in a sweat imagining your business competing with Lady Gaga’s prolific Twitter account or Levi’s fantastic Facebook page? Your social media journey doesn’t have to be daunting...
