Sun Feb, 2016 | Advertising, Branding, Campaigns
As the undisputed king of air safety videos, Air New Zealand has dived into the world of content creation feet first and is constantly being rewarded for its efforts with millions of views on YouTube and more than a million likers on Facebook (with some posts...
Sun Feb, 2016 | Branding, Campaigns
My latest prized possession wasn’t expensive, is easy to get and sits in my pantry, yet it was the best early Christmas present ever. The minute I got it I shared pictures on social media and then I told everyone at work and anyone who would listen that I had...
Mon Aug, 2015 | Branding, Campaigns
Last week a friend in Sydney introduced me to Frank. A coffee body scrub. He was amazing, my body had never felt like that before. Penelope Bettison | Monday 17th August 2015 His packaging was textural, albeit a little messy to manoeuvre in the shower. It...