How do you measure the success of your SEO – and are you even showing up in AI search?
Every business owner wants to be number one on Google. No secret there. And for a long time, an effective SEO strategy was the answer. It still is – but the game has quietly shifted, and if you’re only thinking about Google rankings, you’re already behind. Let’s...
What is the real point of SEO?
Ever clicked on a Google search result, only to bounce right back because the article was boring, confusing or the website was slow and links didn’t work? This is a clear sign of bad User Experience and this will impact your Search Engine Optimisation (SEO). SEO...
Google: putting the “Optimisation” back into SEO
Search Engine Optimisation (SEO). It’s a necessary part of your marketing if you want visits to your website. It changes constantly, so here’s 5 SEO tips to ensure you’re up to date in 2021. TL;DR Use phrases, leverage old content, optimise videos, remember voice...