Strategy | pitstopmarketing.com.au

The Rise of Social Media Influencers (yes, they matter!)

Campaigns, Marketing, Social Media, Strategy

The Rise of Social Media Influencers (yes, they matter!) Ten years ago, who would have thought that you could hold a job title like ‘Social Media Influencer’ or ‘Content Creator’? And here we are in 2024, with more social media influencers than ever, making a living...

Will AI be the End of Authentic UGC?

Advertising, Behaviour, Campaigns, Digital, Marketing, Social Media, Strategy, Web

As the influence of artificial intelligence (AI) is now permeating what feels like every aspect of our lives, is the flourishing trend of user-generated content (UGC) as a marketing tool about to plateau? UGC is reaching a crossroads of authenticity and volume. The...

You can now have 5 links in your Instagram bio!

Marketing, Social Media, Strategy

Instagram has just announced a new feature – You can now have up to 5 links in your bio! Mark Zuckerberg announced on Tuesday that “you can now add up to 5 links in your Instagram bio”, a feature that was “probably one of the most requested...

A fast way to review and plan your marketing

Marketing, Strategy

The easiest way to know what to focus your marketing on. The best way to set a strategy or goals is by using a customer lifecycle perspective;Where on the customer journey process can you have the biggest impact? Let’s check out the 5 stages of the cycle and...

6 Must-Read Articles on Social Media this May

Campaigns, Marketing, Social Media, Strategy

6 Must-Read Articles on Social Media this May We know there are a ton of articles out there on social media, so we’ve chosen 6 that are ‘must-reads’. From crafting the best influencer marketing to sharing which industries are currently running the social media game –...

We’ve rebranded

Branding, Marketing, Strategy

We’ve rebranded. It was time for Pitstop Marketing to rebrand. Why? We’ve had a few changes within the business, but this was not the primary reason. The truth is that the brand identity just didn’t feel like us anymore. We needed a logo that represents where the...

A fast way to review and plan your marketing

We’ve rebranded

Recent posts

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The Rise of Social Media Influencers (yes, they matter!)

Will AI be the End of Authentic UGC?

You can now have 5 links in your Instagram bio!

A fast way to review and plan your marketing

6 Must-Read Articles on Social Media this May

We’ve rebranded

Recent posts

Categories

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