Event Marketing
Marketing is the catalyst that transforms an empty venue into a vibrant hub of activity.
Our expertise lies in crafting marketing strategies that are not only pivotal for ticket sales but also essential in creating an atmosphere that attracts and retains attendees.
Our experience shows that we know how to harness the power of social media during an event to enhance attendee engagement, create a dynamic flow of information, and generate excitement for those who couldn’t attend, leveraging the compelling force of FOMO (Fear of Missing Out)
Through creative and engaging marketing campaigns, we engage your audience at every stage—before, during, and after the event. Through our proven methods, including captivating promotional content, interactive live updates, and follow-up tactics, we love raising the profile of events.
Call us on 0424 397 207 to chat about how we can help with your next event.
Let’s Go Caravan and Camping show
Competitions before show, interviews with stall holders during show, content creation before during and after show: posts, reels and stories for multiple channels, audience research and advertising and interacting with audience on social media.
Pet Show – Refuresh
Pre-promotion for ticket sales (advertising to local audience), organised presenters for clients stage at show, interviewing customers using product, content creation before during and after show: posts, reels, stories and TikToks, audience research and advertising, and organising influencers to create content for social media.
2021 National Conference – Parks & Leisure
Pitstop promoted what was first an in-person conference, moving to hybrid, moving to fully online. Working closely with the Parks and Leisure team, we brought new ideas to the table, to help potential attendees engage, given that there was already high ‘online meeting’ fatigue.
We also provided social media updates and review posts during the event itself, ensuring that the Conference team were able to continually push for more ticket sales even during the event itself.
Why use Social Media at your event?
Social media is integral to event success.
Create awareness, inspire ticket purchase and even gain interaction from potential attendees even before the event starts!
PLUS social media promotions encourage engagement – eyes on your brand!
Connect and convert followers, and gain exposure for the event.
As an agency that specialises in events, Pitstop Marketing can help you with:
- Event strategy and planning
- Event social media content curation, copywriting, video, optimisation
- Social media management before, during and after an event – posting, monitoring, replying, reporting
- Social media template design for your event
- Instagram Reels and stories before, during and after event
- Event campaigns and advertising
- Event presentations – curating a diverse range of speakers for an event
- Influencers for events
- Facilitating interviews for social media
- Online events
At Pitstop Marketing, we use our passion for events marketing and extensive experience across various social media channels to lift your event and get the right message to the right audience. Social media is a powerful tool that can help you promote your event and engage with potential and current attendees before, during, and after the event! Call us on 0424 397 207 to chat about how we can help with your next event.