by Neeta Bhise | Thu Mar, 2019 | Social Media
Here at Pitstop, we recently received a number of emails from Google about the pending shut down of our Google+ accounts. There was urgency around the message- we need to save any Google+ data BEFORE April 1 otherwise all content will be deleted! Scared yet? Don’t...
by Neeta Bhise | Tue Oct, 2018 | Social Media
We answer your questions about the Facebook pixel If you manage a business page, you’ve probably wondered why Facebook has been prompting you to choose a pixel or update your pixel preferences over the past weeks. It’s all due to Facebook’s announcement that, from 24...
by Greg | Tue Aug, 2018 | Digital, Marketing, Products, SEO, Social Media, Strategy, Web
Get your ducks in a row. Understanding who is visiting your website, where they came from and what they are doing are just 3 basic metrics that can impact and inform decision making for your business. What about leveraging these metrics to guide your advertising,...
by Sara | Thu Mar, 2018 | Social Media
The rise of Social Media Influencers (yes, they matter!) Five years ago, who would have thought you could have the job title ‘Social Media Influencer’?! And here we are in 2018, with more social media influencers than ever, making a living through your brand. It’s the...
by Georgi | Sun Jan, 2018 | Social Media
Another week, another Facebook announcement. Another change to the News Feed has been announced – and warning bells are sounding. Click here to Skip to the 4 things to do now A fortnight ago, it was announced that Facebook users will see more on Facebook...
by Pitstop Marketing | Tue Jul, 2017 | Behaviour, Marketing, Retail, Social Media
We’re not sure why Facebook rolled out this feature last year without fanfare. Offline Events are a useful and insightful tracking addition to its advertising platform. Given that social media is often an instigator or a motivation for purchase, this tool helps plug...
