Fri May, 2020 | Advertising, Campaigns, Digital, Marketing, Retail, Social Media
Watch your back, Jim Bezos, because Mark Zuckerberg is coming for you. Facebook has announced the launch of Facebook Shops, a digital shopfront for businesses embedded within their Instagram profile or Facebook page. Designed primarily for mobile devices, it allows...
Tue May, 2020 | Advertising, Branding, Campaigns, Digital, Marketing, Social Media, Strategy
This is certainly not a topic we expected to cover for a blog post, yet here we are, faced with a very unfamiliar set of circumstances to which we are all adjusting, and at lightning speed. As a result of COVID-19, advertising campaigns across the world have been...
Sun May, 2020 | Advertising, SEO
SEO is a necessary part of your marketing to bring visitors to your website – however the rules change constantly. Here’s the low down on the latest Google search results update – a change to Featured Snippets. TL;DR A page that captures the featured snippet will no...
Tue Mar, 2020 | Advertising, Social Media
We forecast Tik Tok will be Instagram’s biggest rival for 2020. Instagram’s slowing growth rate is expected after exponential growth, and as the younger market hungrily looks for a channel that their parents are not a part of. This blog aims to give you the...
Thu Aug, 2019 | Advertising, Digital, Social Media
Nutrition, fitness, health and well-being issues are widely discussed and promoted on social media platforms. From delicious smoothie bowl recommendations to fitness empires posting about their next 8-week challenge – it’s unusual if you don’t have a post like this...
Tue Jul, 2019 | Advertising, Campaigns, Copywriting, Digital, Marketing, Products, SEO, Social Media, Strategy
Facebook is at it again. Starting August 19, posts and ads on mobile will be shorter and smaller to better align with the app’s redesign introduced earlier this year. What does this mean to social marketing and advertising? You will have less visual real estate to...
