Pitstop Marketing is your outsourced marketing department. We are strategists and project managers who help to leverage and strengthen your brand.
What sets us apart is our independent thinking and asking the key questions to develop insights to launch your brand to the next level.
A brand permeates every element of your business. It does not belong to the marketing department. It's strategic direction needs to come from the top and be understood well beyond the identity. Understanding your brand architecture and personality drives all other marketing decisions.
How do you make the most of all the digital platforms, tools and services available to you? How do you determine what is relevant and why? We help you understand the landscape and move forward in a direction relevant to your business plan.
From landing pages, to template designs, to fully customised solutions, we can fit the solution to your needs and ensure you have full control over your website with no lock-ins. E-commerce, database intergration, it can all be achieved.
Designing a logo and setting a style guide, crafting annual reports, print campaigns and advertising and so much more. From simple updates to existing artwork to bespoke web design and everything in between, we can help.
Gathering insights from our own traditional and/or digital research or from client briefings, we plan, design and implement integrated campaigns across multiple channels. We ensure your resources are leveraged to maximise return on investment. Measurement is driven by early planning to deliver visible results.
With the evolving landscape, we use our extensive experience across various industries, channels and target markets to ensure you are in the right space, at the right time, with the right message, for the right audience. Our commitment to ongoing professional development coupled with our experience in this area ensures we are at the forefront.
Your customers are looking for you, but rarely by name. Help them to find you by ensuring search engines such as Google love you! We help to improve your rankings with real keywords and sincere methodologies. We help to educate you, not pull the wool over your eyes.
Google Adwords, Google Display Network, Google Shopping, Facebook, LinkedIN, Twitter, Digital media such as Newscorp, Digital radio, Digital TV, the list goes on. Search engine marketing (SEM) and Remarketing are cost effective and powerful tools which you should be taking advantage of.
Stay in the loop.
We share our learnings, insights and passions on a regular basis. From social media changes, to ideas that inspire us, to new technology and tips and tricks to keep you powering ahead.
Nutrition, fitness, health and well-being issues are widely discussed and promoted on social media platforms. From delicious smoothie bowl recommendations to fitness empires posting about their next 8-week challenge – it’s unusual if you don’t have a post like this...read more
Facebook is at it again. Starting August 19, posts and ads on mobile will be shorter and smaller to better align with the app’s redesign introduced earlier this year. What does this mean to social marketing and advertising? You will have less visual real estate to...read more
Search Engine Optimisation (SEO). It’s a necessary part of your marketing if you want visits to your website. It changes constantly, so here’s 5 SEO tips to ensure you’re up to date in 2019. TL;DR Use phrases, leverage old content, optimise videos,...read more
Our skills in action.
Working across brand strategy, digital marketing and campaign management, each project is unique. Much of our work is in the thinking, the strategy, the ideas. Below are a few examples.
Pitstop Marketing delivered a new name, a new brand identity, website, social media channels and email subscription within a week.
A complex offering required a strategic integrated marketing campaign.
Setting a strategic approach from the start, a persona workshop and digital strategy has led to tactical implementation.
Launching a new brand with creative ideas that made real impact.