Brands Going Brigital

In our most recent post we spoke about why you should view your business as a digital business. We know however that most businesses will also continue to have a very physical presence in the real world. Olga Grudinina |  Thursday 5th November 2015 After all, the wine...

Are you a digital company?

Last week I spent two days at the Association for Data-driven Marketing and Advertising (ADMA) Digital Marketing Strategy course. While I learnt a lot, I realised that in order to create an effective digital strategy you need to accept one key fact. All companies are...

Is referrer spam affecting your Google Analytics?

Your increased website visits may not be what you think. Georgi Roberts |  Tuesday 20th October 2015 It is likely that your referrer traffic has increased exponentially over the past 6 months, and I’m sorry to break it to you – this is likely to not be a true...
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