How do I choose a list of hashtags for my Instagram posts?
Make your hashtags too generic — think #christmas or #fashion — and your post will face competition from potentially millions of others. Instead, use a mix of trending and industry-specific hashtags to find the best hashtag to connect with your targeted followers. For...
Stop rolling your eyes and start listening to Gen Z
You might think that TikTok is annoying and roll your eyes at influencers who are selling products like hotcakes when they drop via gaming platforms, but whilst you’re eye-rolling, Gen Z are spending their pocket and part-time job money online, in the Metaverse. This...
Are there any hashtags I shouldn’t use?
Are there any hashtags I shouldn’t use? Yes. Instagram holds the list of banned hashtags close to its chest. You can guess some of these – think obscenities, obvious pointers to banned content (#NSFW); hashtags that encourage spam likes #tagsforlikes; hashtags around...
Instagram #’s – what’s your move?
We finally have more details on where in the world to place Instagram #hashtags for the best possible reach outcome! Hashtags can still be placed as ‘first comment’, however, placing them WITHIN your caption will improve reach PLUS increase chances of your...