Mon Feb, 2023 | Marketing, Social Media
More watch time on your Reels increases engagement and the algorithm will love you! Here’s a quick hack: Use looping video / edit your video so that it feels like it loops Use looping sound / edit your sound so that it feels like it loops Put interesting /...
Wed Jan, 2023 | Marketing, Social Media, Video
It’s time to get the head out of the sand – we’re watching more and more video content, and if you want to get in front of your potential clients and consumers, you need to be creating videos. In 2022, 85% of consumers wanted more videos from followed brands People...
Tue Jul, 2022 | Marketing, Strategy
The easiest way to know what to focus your marketing on. The best way to set a strategy or goals is by using a customer lifecycle perspective;Where on the customer journey process can you have the biggest impact? Let’s check out the 5 stages of the cycle and...
Tue May, 2022 | Campaigns, Marketing, Social Media, Strategy
6 Must-Read Articles on Social Media this May We know there are a ton of articles out there on social media, so we’ve chosen 6 that are ‘must-reads’. From crafting the best influencer marketing to sharing which industries are currently running the social media game –...
Wed May, 2022 | Digital, Marketing, Social Media
Make your hashtags too generic — think #christmas or #fashion — and your post will face competition from potentially millions of others. Instead, use a mix of trending and industry-specific hashtags to find the best hashtag to connect with your targeted followers. For...
Fri Apr, 2022 | Digital, Marketing, Social Media
You might think that TikTok is annoying and roll your eyes at influencers who are selling products like hotcakes when they drop via gaming platforms, but whilst you’re eye-rolling, Gen Z are spending their pocket and part-time job money online, in the Metaverse. This...
