Digital, Marketing, SEO, Social Media
Right now, social media platforms are changing faster than Clarke Kent spotting a damsel in distress. Here’s a quick round up. 1. Google My Business (GMB) – easier to update The must-do part of anyone’s SEO – GMB updates – has become easier! You can now add content...
Advertising, Digital, Social Media
Questions about Facebook Ads you were too afraid to ask By now, Facebook and Instagram users would be familiar with “Sponsored” content that appears regularly within the News Feed. But how does this content find its way onto your Feed? The answer is simple:...
Advertising, Digital, Social Media
Nutrition, fitness, health and well-being issues are widely discussed and promoted on social media platforms. From delicious smoothie bowl recommendations to fitness empires posting about their next 8-week challenge – it’s unusual if you don’t have a post like this...
Digital, Marketing, SEO, Strategy, Web
How do you measure the success of your SEO? Every business owner wants to be number one on Google; there’s no secret about that. We all know the only way to get there is with an effective Search Engine Optimisation (SEO) strategy. There are different approaches that...
Digital, Marketing, Strategy
Last week I spent two days at the Association for Data-driven Marketing and Advertising (ADMA) Digital Marketing Strategy course. While I learnt a lot, I realised that in order to create an effective digital strategy you need to accept one key fact. All companies are...