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Likes for prizes are out – No more fence jumping for Facebook fans

Social Media, Strategy

Alice McDonald |  Tuesday 12 August 2014 Facebook have made the decision to change the rules for fans of Facebook pages. Businesses will no longer be able to utilise a ‘Fan gate’ – you know, when you have to ‘like’ a page first to...

That was so, like…. 2013. Facebook’s new rules for engagement

Behaviour, Social Media

Georgi Roberts |  Wednesday 23rd April  2014  Last year it had been proven by many a Facebook update that a sure fire way to get likes and shares was to – well – ask for them. Yes, even those posts that said ‘like if you agree, comment...

Facebook’s privacy change – now seriously it’s time to check your privacy settings.

Law, Social Media

Georgi Roberts  |  Thursday 17th October  2013 Normally we blog about issues for business, but with the onslaught of privacy setting changes online, it feels right to give you  a heads up on a more personal level, as Facebook have changed the...

Social proof – yes, it is a popularity contest

Marketing, Social Media, Strategy

Georgi Roberts  |  Thursday 21st February 2013 Whether you like it or not, social proof works. It’s part of our nature. If everyone else wants something, the majority of us will want it too. Even if we don’t know what ‘it’ is. Social...

Five tips to make your social media journey less daunting

Social Media, Strategy

Georgi Roberts  |  Monday 30th April, 2012 Do you break out in a sweat imagining your business competing with Lady Gaga’s prolific Twitter account or Levi’s fantastic Facebook page? Your social media journey doesn’t have to be daunting...
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