Digital, Marketing, Social Media, Strategy
Penelope Bettison | Tuesday 19th March 2013 While researching the top trends to be mindful of this year, it was hard to distill a list relevant to our current clients, largely SME’s and some larger corporates and government, versus those that are simply inspiring...
Marketing, Social Media, Strategy
Georgi Roberts | Thursday 21st February 2013 Whether you like it or not, social proof works. It’s part of our nature. If everyone else wants something, the majority of us will want it too. Even if we don’t know what ‘it’ is. Social...
Behaviour, Digital, Marketing, Strategy
Georgi Roberts | Tuesday May 15th 2012 I was in the car the other week and a snippet of conversation on the radio really caught my attention. The announcer said, "Look it up on the Internet. The answer to everything is on the Internet – it might...
Branding, Marketing, Social Media, Strategy
Penelope Bettison | Tuesday January 31st 2012 1. Businesses don’t understand and leverage the true value of their brand All too often I am surprised to discover hidden gems of amazing brand stories within organisations. Stories that the businesses...
