Goodbye Google+ (we won’t miss you!)
Here at Pitstop, we recently received a number of emails from Google about the pending shut down of our Google+ accounts. There was urgency around the message- we need to save any Google+ data BEFORE April 1 otherwise all content will be deleted! Scared yet? Don’t...
“Off with the pixels” (the Facebook pixel that is)
We answer your questions about the Facebook pixel If you manage a business page, you’ve probably wondered why Facebook has been prompting you to choose a pixel or update your pixel preferences over the past weeks. It’s all due to Facebook’s announcement that, from 24...
Another week, another Facebook announcement.
Another week, another Facebook announcement. Another change to the News Feed has been announced – and warning bells are sounding. Click here to Skip to the 4 things to do now A fortnight ago, it was announced that Facebook users will see more on Facebook...
How to see ROI on social for in-store purchases
We’re not sure why Facebook rolled out this feature last year without fanfare. Offline Events are a useful and insightful tracking addition to its advertising platform. Given that social media is often an instigator or a motivation for purchase, this tool helps plug...

