social media | pitstopmarketing.com.au

See you later Swipe-up, Say hello to Link sticker

Get ready for a change to Insta, that could land more customers on your website, even if you don’t have 10K followers! The Swipe-up link on Instagram Stories is disappearing, to be replaced with an Instagram Stories Link Sticker. What does that mean for you? If...

Guess who is loving Pinterest now?

Social Media

Guess who’s loving Pinterest now? We think this will surprise you… Pinterest announced that the fastest growing demographic to use the platform is… Gen Z (largely teens to young adults in their early/mid 20’s) and men!Globally, both audiences...

How to see ROI on social for in-store purchases

Behaviour, Marketing, Social Media

We’re not sure why Facebook rolled out this feature last year without fanfare. Offline Events are a useful and insightful tracking addition to its advertising platform. Given that social media is often an instigator or a motivation for purchase, this tool helps plug...

Your Digital Elevator Pitch – how to craft it.

Branding, Social Media

The elevator pitch – loved by few, despised by many – but necessary! We craft an elevator pitch to enable us to explain what your business does to create a spark of interest in a short space of time. This is used in many different occasions – networking, answering a...

The social media rules that never change

Social Media

With plenty of new social media platforms popping up on the market constantly and every existing one continuing to develop and update their offering it can be hard to keep up. There always seems to be new rules to abide by, but what is true for one platform may not...

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