The people have spoken and Facebook has listened. In a bid to help businesses reach their objectives the social wizards at Facebook have added a call-to-action button to business pages. Alice McDonald | Tuesday 23rd March 2015 The new feature allows...
On the 12th of March, a new set of privacy rules came into play that cover the use of sensitive data for consumers. For business, you’ll need to sit up and take notice. You’ll need to be aware of new responsibilities and be prepared to communicate to your consumers,...
Georgi Roberts | Thursday 11th April 2013 You’ve got the last quarter of the financial year to go. Will you push yourself, your business, or your team to really achieve in this last quarter? It’s time to take a look at your marketing plan and...
Penelope Bettison | Thursday 21st March 2013 I’m a bit brand obsessed, I admit it. It influences every aspect of how we run Pitstop Marketing. While many think our recent decision to move office is a logistical exercise, we see it as a significant...
Georgi Roberts | Thursday 21st February 2013 Whether you like it or not, social proof works. It’s part of our nature. If everyone else wants something, the majority of us will want it too. Even if we don’t know what ‘it’ is. Social...
The Marketing Week presentation by Dr Karen Nelson-Field reinforced the thinking that you need to know what you CAN get out of Facebook. The Senior Researcher at the Ehrenberg- Bass Institute for Marketing Science’s presentation “Would the real best...
