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How to use Facebook’s algorithm changes to get your post seen

Marketing, Social Media

It is a constant battle for those managing a Facebook Page – how can I get my posts seen in a user’s Newsfeed without having to advertise? Facebook has changed its algorithm that decides whether to show your (or your Page’s) content –...

Likes for prizes are out – No more fence jumping for Facebook fans

Social Media, Strategy

Alice McDonald |  Tuesday 12 August 2014 Facebook have made the decision to change the rules for fans of Facebook pages. Businesses will no longer be able to utilise a ‘Fan gate’ – you know, when you have to ‘like’ a page first to...

That was so, like…. 2013. Facebook’s new rules for engagement

Behaviour, Social Media

Georgi Roberts |  Wednesday 23rd April  2014  Last year it had been proven by many a Facebook update that a sure fire way to get likes and shares was to – well – ask for them. Yes, even those posts that said ‘like if you agree, comment...

Snapchat – the picture that speaks a thousand words

Behaviour, Social Media

Kate Size |  Thursday 21st November  2013 The newest social sharing sensation, Snapchat is almost a permanent fixture on the home screen of my iPhone. On average I receive a Snapchat or “snappy” as it’s more endearingly referred to, 6 times...

Is Google taking sharing too far?

Advertising, Behaviour, Marketing, Social Media

Kate Size |  Thursday 24th October  2013 Forget Google Places, the new thing is Google faces. Yes, your face could appear in advertising through Google. How does this happen?  Well it is largely connected to Google’s +1 function, which currently...

Facebook’s privacy change – now seriously it’s time to check your privacy settings.

Law, Social Media

Georgi Roberts  |  Thursday 17th October  2013 Normally we blog about issues for business, but with the onslaught of privacy setting changes online, it feels right to give you  a heads up on a more personal level, as Facebook have changed the...
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