Penelope Bettison | Thursday 21st March 2013 I’m a bit brand obsessed, I admit it. It influences every aspect of how we run Pitstop Marketing. While many think our recent decision to move office is a logistical exercise, we see it as a significant...
Alice McDonald | Tuesday January 22nd 2013 Relationships are complicated, right? And it seems it is no different with the brands we love.Brands are increasingly finding that a quality product and good service are not enough. As consumers, we want more from...
Geoff Hattam | Monday June 25th 2012 Hattam McCarthy Reeves Director, Geoff Hattam is our guest blogger this week. Geoff has kindly contributed his thoughts on the importance of good branding and its value in a financial sense; especially when it is time...
What would you do if someone came along and opened a business with the same name or something very similar? Unless you have protected your business name, there’s not much you can do about it. Imagine all your hard work, long hours and dedication may be in jeopardy. ...
