Welcome Penguin 3.0! The next improvement in Google’s algorithm should improve your site ranking – but there are a some pitfalls you need to look out for. Georgi Roberts | Thursday 30th October 2014 The Penguin algorithm is responsible...
It is a constant battle for those managing a Facebook Page – how can I get my posts seen in a user’s Newsfeed without having to advertise? Facebook has changed its algorithm that decides whether to show your (or your Page’s) content –...
Alice McDonald | Tuesday 12 August 2014 Facebook have made the decision to change the rules for fans of Facebook pages. Businesses will no longer be able to utilise a ‘Fan gate’ – you know, when you have to ‘like’ a page first to...
Alice McDonald | Tuesday 22rd July 2014 Swarm is one of the newest social media channels. Initially, I thought that it sounded a bit nasty. I can’t think of much good that comes as a swarm… bees, locusts, other small organisms in...
Georgi Roberts | Wednesday 23rd April 2014 Last year it had been proven by many a Facebook update that a sure fire way to get likes and shares was to – well – ask for them. Yes, even those posts that said ‘like if you agree, comment...