Digital, Marketing, Social Media
Make your hashtags too generic — think #christmas or #fashion — and your post will face competition from potentially millions of others. Instead, use a mix of trending and industry-specific hashtags to find the best hashtag to connect with your targeted followers. For...
Digital, Marketing, Social Media
You might think that TikTok is annoying and roll your eyes at influencers who are selling products like hotcakes when they drop via gaming platforms, but whilst you’re eye-rolling, Gen Z are spending their pocket and part-time job money online, in the Metaverse. This...
Digital, Marketing, Social Media
Are there any hashtags I shouldn’t use? Yes. Instagram holds the list of banned hashtags close to its chest. You can guess some of these – think obscenities, obvious pointers to banned content (#NSFW); hashtags that encourage spam likes #tagsforlikes; hashtags around...
Digital, Marketing, Social Media
We finally have more details on where in the world to place Instagram #hashtags for the best possible reach outcome! Hashtags can still be placed as ‘first comment’, however, placing them WITHIN your caption will improve reach PLUS increase chances of your...
Digital, Marketing, Social Media
Are you eligible for Instagram link stickers? If you’ve got more than 10,000 followers and a Business or Creator account on Instagram, then yes, you are! There are THREE KEY ACTIONS to take, to ensure your whole Instagram account stays up-to-date and ensure that you...
Digital, Marketing, Social Media
Get ready for a change to Insta, that could land more customers on your website, even if you don’t have 10K followers! The Swipe-up link on Instagram Stories is disappearing, to be replaced with an Instagram Stories Link Sticker. What does that mean for you? If...
