Guess who’s loving Pinterest now?

We think this will surprise you… Pinterest announced that the fastest growing demographic to use the platform is… Gen Z (largely teens to young adults in their early/mid 20’s) and men!
Globally, both audiences grew 40% year over year in 2020.

What are Gen Z and men searching for on Pinterest? The answer may surprise you:

  • Gen Z – Social good, future growth, beauty inspiration and wardrobe ideas.
  •  Men – personal betterment, home upgrade ideas and creative inspiration.

Read the full blogs here ? & and give us a call on 0424 397 207 if you would like more insight about how social media and Google trends can inform your marketing.