Search Engine Optimisation

Your customers are looking for you, but rarely by name. That’s why it’s so important to help your customers find you, by being as easily “searchable” online as possible. The best way to do this is by maximising your presence on Google. This is known as Search Engine Optimisation (SEO).

The building blocks of SEO are quite clear: content, layout, meta tags, alt text, dwell time and user experience all play a part.

Yet there is so much more to an effective SEO Marketing Service than meets the eye. Google’s algorithm is constantly changing, and we make it a priority to stay on top of industry updates and new developments.

We help to improve your rankings on Google by using real keywords and sincere methodologies. We help to educate you, not pull the wool over your eyes.

It’s important to remember that Google is always reviewing your position and favours a continuously updated site. This means SEO is never a set-and-forget activity; rather, it is something that should be a constant work in progress.

We conduct SEO work on your site that considers all these factors and, above else, always ensure that we are adding value to the website and the consumer, not just dumping in text.

We can work with you to develop an SEO strategy and empower your business to implement it, or set up an ongoing retainer where we do the monthly work for you. No matter which style of SEO Marketing Service suits your business best, we can help!

Pitstop Marketing created a wonderful website for me. They portrayed my professional style very well and included features that are easily navigated. Georgi and Olga were very kind and patient with me during the website development phase, at a time when I was busy and stressed. I was able to relax about the website project, knowing it was in good hands.

Initially after the website launch I was concerned about my low ranking for key search words. Georgi and Olga were so patient with my questions and doubts:-) Steadily my website reached the prominence I was hoping for. I am delighted with the number of enquiries and bookings my website now generates.

Many thanks to Pitstop Marketing!

Dr Marie Tudor

Owner, Dr Marie Tudor

Check out some of our SEO work and read our SEO blogs.

Google: putting the “Optimisation” back into SEO

Google: putting the “Optimisation” back into SEO

Search Engine Optimisation (SEO). It’s a necessary part of your marketing if you want visits to your website. It changes constantly, so here’s 5 SEO tips to ensure you’re up to date in 2020. TL;DR Use phrases, leverage old content, optimise videos, remember voice...

Climbing the Google ranking – how it’s done!

Climbing the Google ranking – how it’s done!

Not sure if your customers are finding you online? Got your website up and running but not seeing the traffic you hoped for? More customers are researching products or services online, so ensuring they easily find you, can make or break your success. So, how do you...

5 tips to make sure you are SEO savvy in 2019

5 tips to make sure you are SEO savvy in 2019

Search Engine Optimisation (SEO). It’s a necessary part of your marketing if you want visits to your website. It changes constantly, so here’s 5 SEO tips to ensure you’re up to date in 2019. TL;DR Use phrases, leverage old content, optimise videos,...

Google SEO updates – what impacts your website?

Google SEO updates – what impacts your website?

Two updates, big impacts, but apparently nothing to do? Google recently made two updates to its Search Algorithm – here’s a quick explanation of what has happened and what you may need to do. Update 1: The imaginatively named ‘June 2019 Core Search Algorithm update’...

Dwell time – something to think about

Dwell time – something to think about

The magical mystery of what actually makes up Google’s Search algorithm (how Google decides to rank its search results) is something that we at Pitstop are always working on unravelling. There are many – some say 200 – different pieces to the algorithm, each with...