Here’s our Logbook to help you keep in the loop.
We share our learnings, insights and passions on a regular basis. From social media changes, to ideas that inspire us, to new technology and tips and tricks to keep you powering ahead.
Don’t forget you can also visit our Marketing FAQs page for some quick answers to your questions.
Instagram #’s – what’s your move?
We finally have more details on where in the world to place Instagram #hashtags for the best...
Instagram Link stickers – 3 things you’ll want to change
Are you eligible for Instagram link stickers? If you’ve got more than 10,000 followers and a...
See you later Swipe-up, Say hello to Link sticker
Get ready for a change to Insta, that could land more customers on your website, even if you don’t...
3 digital marketing updates you NEED to know
Right now, social media platforms are changing faster than Clarke Kent spotting a damsel in...
Questions about Facebook Ads you were too afraid to ask
By now, Facebook and Instagram users would be familiar with “Sponsored” content that appears regularly within the News Feed. But how does this content find its way onto your Feed? The answer is simple: advertising.
Guess who is loving Pinterest now?
Guess who’s loving Pinterest now!?!? We think this will surprise you… Pinterest announced that the fastest growing demographic to use the platform is… Gen Z (largely teens to young adults in their early/mid 20’s) and men! Globally, both audiences grew 40% year over year in 2020 .
Google Reviews
There’s now a faster, better way to report Google My Business reviews for removal. It’s a huge...
Understanding the Facebook – News – Google problem
Update: The news is coming back to Facebook... shortly. Facebook news ban to be reversed after...
Google: putting the “Optimisation” back into SEO
Search Engine Optimisation (SEO). It’s a necessary part of your marketing if you want visits to...
Climbing the Google ranking – how it’s done!
Not sure if your customers are finding you online? Got your...
Featured snippets will no longer be repeated on Google search results. What does this mean for you?
SEO is a necessary part of your marketing to bring visitors to your website – however the rules...
What is TikTok? And what can it do for your brand
We forecast Tik Tok will be Instagram’s biggest rival for 2020. Instagram's slowing growth rate is...
Facebook’s Crack Down on the Health Industry
Nutrition, fitness, health and well-being issues are widely discussed and promoted on social media...
The Only Constant is Change…Welcome to Facebook!
Facebook is at it again. Starting August 19, posts and ads...
5 tips to make sure you are SEO savvy in 2019
Search Engine Optimisation (SEO). It’s a necessary part of your marketing if you want...
Google SEO updates – what impacts your website?
Two updates, big impacts, but apparently nothing to do? Google recently made two updates to its...
Game of Brands! Companies battle to capture Game of Thrones audience
Every generation has its defining cultural moment. In the 1960s it was the moon...
Goodbye Google+ (we won’t miss you!)
Here at Pitstop, we recently received a number of emails from Google about the pending shut down...
We’ve rebranded
We’ve rebranded. It was time for Pitstop Marketing to rebrand. Why? We’ve had a few changes...
“Off with the pixels” (the Facebook pixel that is)
We answer your questions about the Facebook pixel If you manage a business page, you’ve probably...