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How do you measure the success of your SEO?

How do you measure the success of your SEO? I can get you on Page 1 for 100 keywords! We all receive these emails every day, right? As I delete another five this morning, I wonder… those of you who do your own Search Engine Optimisation (SEO), or who use an agency, or...

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The rise of Social Media Influencers (yes, they matter!)

The rise of Social Media Influencers (yes, they matter!) Five years ago, who would have thought you could have the job title ‘Social Media Influencer’?! And here we are in 2018, with more social media influencers than ever, making a living through your brand. It’s the...

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Another week, another Facebook announcement.

Another week, another Facebook announcement. Another change to the News Feed has been announced - and warning bells are sounding. Click here to Skip to the 4 things to do now A fortnight ago, it was announced that Facebook users will see more on Facebook newsfeeds...

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2017 – the year that was at Pitstop Marketing

Each year at Pitstop Marketing brings something new; marketing changes, people or clients. This year was no exception. To round off 2017 we have reflected on a year where we have not only rolled with the changes, but moulded them into new opportunities. Producing our...

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Finding the unsought opportunity within your business

Key takeaway: We need to look at what the customer is not doing Over 2 days I listened to over 40 local and international speakers at ADMA’s Global Forum. A recurring theme of the presenters was the opportunity surrounding the customer that we don’t look for. What...

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Google now REALLY wants your site to be mobile friendly

Google started off with some subtle advice - but now it's like they are trying to hit you over a head with a brick - YOUR WEBSITE MUST BE MOBILE FRIENDLY! Initially Google released an update to their search algorithm which ensured that sites which are not mobile...

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