Director & Digital Marketing Strategist.
Georgi spent 15 years developing her career in London and moved back to South Australia seven years ago. Having worked in a variety of industries, Georgi has an exceptional ability to understand challenges and develop creative solutions for individual business issues.
Georgi’s previous experience includes strategic planning, website usability and digital marketing, including online advertising and social media. She believes in the importance of usability, and ‘true’ communication and engagement. She believes that a company’s message must come from the company itself and not just be ‘marketing speak’.
Her experience spans industries including a multi-national corporate finance company, the digital unit of a UK television channel, a world-wide hotel booking agency, and prior to Pitstop Marketing she worked for the South Australian State Government.
Georgi has a thorough understanding of business-to-business and business-to-consumer operations, and believes that whether it is a large business or a small family company, each deserves their own, tailored, targeted approach.
Called upon to deliver digital marketing presentations for the CEO Institute, Business SA, Family Business Australia SA and the Eastside Business Enterprise Centre, Georgi is an excellent speaker, who is at the forefront of her industry. Additionally she is a Mentor through the Business SA South Australian Young Entrepreneur Scheme (SAYES).
Georgi is a Google Adwords Certified Professional.
For more information on Georgi’s career and to connect, look her up on LinkedIn
Georgi returned home to Adelaide in 2009 after 15 years in London, with her two children and English husband, who are all loving the change in scenery, more elbow space and the warmer weather! When her time isn’t taken up with reading about all the latest changes in the digital world, she is perfecting her expertise in colouring in and assembling fruit to look like faces. She can be seen at the Adelaide Central Market, loves a friendly cellar door, and turning these two passions into an evening of great food and wine.